pipeline growth | CPB UK Ltd

Polina Cook

Apr 94 min read

Maximising Sales Potential: Harnessing the Power of the Nurture Funnel

The key to maximising sales potential lies in cultivating relationships with customers and nurturing them over time via a nurture funnel.

Helen Pritchett

Feb 134 min read

Navigating the Evolution of Intent Data in Digital Marketing

In the complex landscape of digital marketing, staying ahead of the curve is essential. Among the myriad of tools and techniques...

Helen Pritchett

Nov 14, 20233 min read

Causing People to Buy

Nurturing Success: The Crucial Role of a Trusted IT Demand Creation Partner in Fuelling Pipeline Growth and Lead Generation In the...

Helen Pritchett

Oct 19, 20232 min read

Causing People to Buy; Celebrating CPB UK's Remarkable Journey in the IT Industry

CPB UK is celebrating 25 Years of IT marketing excellence and causing people to buy. As we raise our glasses and celebrate a remarkable...

Helen Pritchett

May 30, 20236 min read

The Building Blocks of Successful Demand Creation Best Practice

This year CPB is celebrating 25 years as experts in IT industry sales and marketing activity, and we would like to share some of the...

Helen Pritchett

Apr 19, 20235 min read

The Show Must Go On

This blog explores why it's valuable to continue sales activity and opportunity generation through the summer months.

IT Pipeline and Lead Generation Experts